Our team developed a bold and vibrant concept for a dual-brand F&B experience in Kuwait, merging the playful indulgence of sweets with the irresistible appeal of the Dutch concept of homemade crispy French fries. The project aimed to create an engaging, highly interactive customer journey through innovative design, dynamic branding, and immersive experiences.
Vibrant Aesthetic: The space is infused with bold, eye-catching colors and energetic patterns that create an Instagram-worthy environment, encouraging social sharing and brand engagement.
Seamless Customer Interaction: From digital ordering kiosks to interactive packaging, the design invites customers to engage with the brand beyond just dining.
Dual Branding Synergy: The sweet concept features fun, dessert-inspired textures and tones, while the French fry section embraces a street-style, urban vibe—ensuring both concepts complement each other yet maintain distinct identities.
Immersive Experience: LED lighting, playful installations, and dynamic menu displays enhance the sensory experience, making every visit memorable.
This project successfully combined aesthetics and functionality to create a standout F&B destination, ensuring high customer engagement and a fresh take on casual dining in Kuwait.
Mazaya Business Avenue AA1, First Al Khail Street, Floor 19, Office 1901, Jumeirah Lake Towers, Dubai